There is no better way to boost the credibility of your brand or business than with a high-quality video case study or testimonial. Video allows potential customers to see that real people are using and loving the products and services that you offer. When you do a video testimonial or case study, your past customer can show future buyers how they’ve used your products and services in creative ways to solve real challenges. Even better, it shows your potential buyers that you have real fans willing to publically advocate for your brand. Find out how we can help you get the best video production in Melbourne, and Sydney Australia, for your testimonials and case studies.
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Reviews play an important role in your customer’s decision-making process. According to Oberlo, about 89% of people will read a review before buying a product. People are more likely to purchase products that offer reviews because they offer social proof that the claims you are making are valid. A study by Nielson showed that 70% of people trusted online reviews when making a decision. However, you can’t believe everything you read. That’s where the video comes in. When you use video, you show your potential customer that there is a real person behind the review, which further enhances its credibility.
Testimonials and case studies also leave a stronger emotional impact on your potential customers because they offer a sense of solidarity. They show your prospect that other people faced the same challenges they are facing now and how your product improved that person’s life.
According to Forbes, as many as 70% of marketers felt that video was the most powerful marketing tool out there and one of the most cost-effective. When you combine the authenticity of a creative video with the power of a positive review, you create a marketing tool that is sure to convert. The best part is that you can share your video on all of your marketing channels, including social media, supercharging your marketing efforts.
If you are looking for a passionate video agency, you have come to the right place. We are confident that your audience will love your video testimonials because we love what we do, whether it is creating fun animation for your brand or a quality case study that converts new sales. Visual Domain has been a leader in video production in Australia for more than a decade. Our mission is to add value to every video we create while making it accessible and affordable for all businesses.
If you are ready to show your clients that you are the real deal, contact us to get started. Let our video company help you grow your business today.
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Gadigal Country
Level 5, 2 Holt Street
Surry Hills NSW 2010