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And That's A Wrap For 2022

20 December 2022
And That's A Wrap For 2022

 

Buckle up, we have had a crazy year to catch you up on. We have levelled up, working with some incredible brands to create their video content.

Lets kick this recap off with a look at some of the incredible work we have done. Our team works tirelessly to strive for perfection while bringing creative new ideas into the world. Let's take a look at some of the top projects from the last 6 months.

Dyson Vogue Interactive

Vogue came to us with a creative pitch to create an engaging fashion film for Vogue x Dyson Hair care tools - featuring model Victoria Lee. Titled 'The Style Diaries' - Victoria styles 3 different looks, with a nod to nostalgia - 90s Grunge Girl, 80s Supermodel Energy and 20s Glamour Vibes. Showcasing how Dyson can help achieve any look you think of. Shot in a very stylish luxury house in Paddington - with hints of copper and gold - that reflect the colours of the Dyson products, and emphasises the quality. It's not instructional - it’s an inspirational video, with a fun, cheeky tone that shows how easy the looks are to create.

We then took the initial video and turned it into a choose-your-own-adventure style interactive piece, letting you watch the style you wish to recreate.

Credits

Director of Photography: Darren Wertheim

Director: Liam French

Producer: Jess Lund

Production Assistant: Caleb Rodda

Editor: Natasha Millist

Supercoach

For the launch of the new Mr Supercoach of Micheal Hussey, the BBL Supercoach came to use Visual Domain to create a whole creative campaign. This included a TVC, social content including Instagram, Facebook, TikTok and Snapchat, and various stills for press and radio scripts. 

For the main TVC, the two characters emerge of Mr Cricket and Mr Supercoach. The campaign had the objective to bring awareness that BBL is back while reminding people of what that entails and who the new Supercoach in town is!

This creative campaign is filmed using a state of the art technology of a Phantom camera which allows for up to 1000 fps footage. This was used to ensure we capture extremely high-speed footage to give our post-production the room to really slow down to an almost stop. 

Using the Bolt action Robot arm allowed our team to program every motion specifically for the action performed. Each individual video has one smooth motion that has been done to ensure the most impactful possible

Credits

Director: Dave Mallen

Lead Producer: Megan McKay

Producer / 1st AD: Lauren Burgueno

Director of Photography: Sean Kirkwood

Camera Assist: Alex McLaren

Animator: Phil Pryor

Editor: Damon Smedley

Colorist: Matteo Curcio

Sound Mix: Abe's Audio

Sound Recordist: Kyle McLeavy

Robo Arm & Motion Control: Robot Face

Gaffer & Best Boy team: Savage Film Services

Hair and Makeup Artist: Kate McKay

Launch of our Affiliate Program

We've recently launched our Affiliate Program, where we are proud to offer our clients the latest in leading technologies through our trusted partners. Each company provides services quickly to market so that our clients can be ahead of their competitors and wow the Australian market.

Our team of experts offers unique products committed to providing solutions for every business. Through partnerships with these affiliates, we are dedicated to providing the latest in video technology, which is key to helping us deliver the highest standards of service and support. Some of our affiliate offerings include Interactive Video, Personalised Video, Live Streaming and Shoppable Videos. Make such you stay tuned for 2023, we have even bigger and better things to come.

One Day

This year has been our biggest yet for One Day with a total of 6 videos produced, and two more currently in pre-production. These have been spread across NSW, SA and VIC for organisations specialising in various issues from Mental Health, to Social Isolation to the Protection of Endangered species, Indigenous Women and Support for Remote Communities. In 2022 we also saw the introduction of Volunteer Initiatives with our first Blood Drive with the Red Cross and involvement in Clean Up Australia Day.

National Backyard Cricket

 

Pundi Produce - Outback Spirit Foundation

 

Djirra - 20th Anniversary Video

 

The Social Studio

 

Down Syndrome Queensland - Travel Training Animation

 

Good Friday Appeal - 2022 Wrap-Up

 

Our Tech Department

When it comes to our Tech department it's been a busy year as always, with late 2021 the VMSX finally launching, we had to ensure we keep that momentum going with more and more new features and improvements. Totaling over 500+ tickets completed, with a total of 56 releases to the VMS throughout the year.

With the most substantial features being Project Dashboard and the Recommendation Engine

Our first ever Front End Developer hired, welcome Billy. Immediately making waves by bringing our VMS into the modern age with mobile device responsiveness.

And don't forget the babies! Congratulations to Calvin, Rafunzel and John who all had a child this year.

 

To finish off here's a message from our Co-Founder and Director Dan Goldstein. 

‘This year was packed with heart-led hustle from our sales and production team. We forged closer relationships with our Partners in Production clients and onboarded new brands such as Salesforce, Pinterest, Jetstar, Australia Post, Virgin Money, Bank of Queensland, Go1, Brisbane Broncos, and many other leading brands. We produced every type of video from social videos for Samsonite to a Renovation series featuring Block contestants. We created shoppable and interactive content, and big-budget TV commercials and we even launched an international TV show. 2022 was a fun-fuelled year and we can't wait for an even bigger 2023.’

And a final farewell from our CEO and Co-Founder Renece Brewster.

'From our team, we would like to thank every one of our incredible clients, you have made this year possible! Merry Christmas and Happy New Year! We can’t wait for the excitement of 2023! Watch out!'

And That's A Wrap For 2022
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